PSYCH 350UR - User Experience (UX) Research Methods

As a professional in the field of User Experience and Product Design, you will need to apply your skills in experimental design and data analysis while accounting for real-world constraints. UX Research Methods provides a comprehensive review of the entire research “toolkit” you will need to answer the full breadth of strategic and tactical research questions you will encounter. The focus for this methods course is to expose you to the kinds of constraints and datasets you will find when designing digital & omnichannel user experiences.You will be guided through the process of applying your foundational knowledge in experimental design and statistics to real-world user experience case studies. Assignments will focus on practical situations with sample datasets that are representative of what you will find in applied settings.
Units: 4
Course Type: Seminar